FANTA
Hard Facts:
HALLOWEEN SPOOKY SPECIAL
FANTA traditionally launches an out-of-home Halloween campaign at the end of October each year. This year, we have come up with something very special for one of our walls in Cologne. The perfect combination of our MOTION MURAL® and a huge LED screen is the first of its kind in Germany and is guaranteed to attract everyone's attention.
The special highlight are the perfectly coordinated movements of all kinds of spooky details on the LED screen and the mural in the background. The “ice-cold hand” runs across the wall, a mummy and a zombie fight over the last ice-cold Fanta, disgusting slime drips from above... something really happens! On top of that, all passers-by who scan the QR code placed next to the screen are taken directly to a FANTA Halloween Instagram filter. A little creepy factor is created when a giant zombie suddenly climbs over the roof of the house or a spider flies directly towards the viewer.
Trick or treat?! Happy Halloween 2022!
