PAULANER - SPEZI
Hard Facts:
SPEZI
If one thing is certain, it's that there's always an ice-cold SPEZI in our fridge. So we were all the more delighted when the guys girls from Paulaner asked us if we could artistically interpret their iconic rainbow colours from the drinks label and paint them on two of our façades in Berlin. For our hand-painted façade design on the East Side Gallery, world-famous for its political street art murals, we opted for a special oil paint structure. At the city-famous YAAM Club, we simply let the rainbow dance across the entire length of the outer perimeter.
In addition to the two hand-painted murals in Berlin, we scouted a few cool Späti's, Büdchen & Kiosks in Frankfurt, Berlin and Cologne and gave them a new colorful SPEZI coat of paint.
It was a lot of fun!
