LIFE FAST DIE YOUNG
Hard Facts:
LFDY ESTABLISHED
Just in time for the drop of the brand new “Established” collection by LFDY, we let the spray cans rattle again & produced a real burner. For the young Düsseldorf streetwear brand and its content-hungry Instagram community, we painted a huge and absolutely impressive, photorealistic portrait of an LFDY model on our wall not far from Düsseldorf's main train station in just one week. Our hand-painted mural is the absolute highlight of the Live Fast Die Young social media campaign.
Our content team documented the process from the first to the last brushstroke and recorded it for posterity. The feedback was overwhelming: over 50,000 fans have liked the final shot of the mural on Instagram and more than 100,000 have seen the making-of for the launch of the new collection. We are already looking forward to the next mural project in NRW!
