INNOCENT
Hard Facts:
#PFANDFÜRALLE
Our hand-painted murals not only make grey walls colorful and lively, they also convey messages in public spaces in a unique way. Directly on Moritzplatz in Berlin-Kreuzberg, we have now used this power to draw attention to an important petition from smoothie and juice manufacturer INNOCENT. On over 250 square meters, we have transformed the previously bleak brick wall into a living work of art that powerfully expresses the demand for “Deposit for all!”. Under the motto “Liberté, Egalité, Fruchtpürree”, the art campaign became a symbol of our commitment to a world with less plastic waste.
The response was overwhelming. Almost 80,000 people were inspired by our mural and signed the petition. This success shows how effective art in public spaces can be in initiating social change and raising awareness. For more information and to support the campaign further, please visit the website https://pfandfueralle.org/. There you will find all the details about the initiative and information on how you too can campaign for a more sustainable future.
